Lead Source Analytics rolls up lead source performance across every team, grouped by the shared canonical lead source type — so two teams' differently-worded lead sources that map to the same type are counted together. No individual deal or team-identifying data is shown.
Time to Close by Lead Source
Closed and funded deals only, showing deal count, Avg Days, and Median Days to close per lead source type. A type still awaiting canonical mapping shows an unmapped badge next to its name.
Volume Trend by Lead Source
Every deal with a typed lead source, pivoted as a matrix of type × time period. Toggle Monthly/Quarterly, showing up to the 6 most recent periods with a Total column on the left.